Kajian Faktor Kepribadian Perilaku Konsumen Terhadap Pembelian Sayur Organik di Supermarket Kota Pontianak

dc.contributor.author	Maswadi
dc.date.accessioned	2015-03-30T15:56:57Z
dc.date.available	2015-03-30T15:56:57Z
dc.date.issued	2015-03-30
dc.identifier.issn	1693-9093
dc.identifier.uri	http://repository.polnep.ac.id/xmlui/handle/123456789/353
dc.description.abstract	The aim of this research is to know factors which influence behavior of consumers. Personality factors (age, phase of life cycle, economic condition, life style, and personality) of purchasing product of organic vegetables in Pontianak city. Type of this research is survey. The location of this research is purposive. The location are Mega Mall, Caesar, Ligo Mitra. They are in Pontianak city. Amount of sample are 40 (fourty) respondens. Taking of sample is accidental, analysis of data is Method of Rank Spearman Corellation. According to research, purchasing product of organic vegetables by consumers was significant influenced by personality factors (age, phase of life cycle, economic condition, life style, and personality).	en_GB
dc.language.iso	other	en_GB
dc.subject	consumer behavior	en_GB
dc.subject	product organic vegetables	en_GB
dc.subject	personality factor	en_GB
dc.title	Kajian Faktor Kepribadian Perilaku Konsumen Terhadap Pembelian Sayur Organik di Supermarket Kota Pontianak	en_GB
dc.type	Other	en_GB